A June 2018 feature in the online publication Chronicle of the Week highlights how Neurocore Brain Performance Centers improved the performance of professional quarterback Kirk Cousins.
The article details how Cousins struggled with his first NFL team, the Washington Redskins. The author reports that getting him out of this slump meant reconnecting the quarterback Dr. Tim Royer, the founder of Neurocore Brain Performance Centers, whom he met while a senior at Michigan State. Learn more about Neurocore at Crunchbase.
They determined his poor performance had to with his lack of recovery from the ordeals of highly competitive professional football. Cousins’ brain, it was reported, remained in “high gear” after a game and continued to release adrenaline and cortisol when it was not necessary. This negatively affected his ability to recover, such as getting a good night’s sleep and finding that “sweet spot” that leads to optimal performance.
— Neurocore (@neurocore) July 30, 2018
The Chronicle feature also mentioned Neurocore’s partnership with the Portland Trail Blazers. The two developed the “brain room,” a space where basketball players could go to exercise similar coping mechanisms to the game-time “rush.” Read more about Neurocore at glassdoor.com.
The “brain room” utilizes “EEG” leads to help train athletes’ minds to recover after the high-energy electrical and chemical signals used to help athletes thrive on the court are no longer needed. Players relax with a favorite DVD, which is stopped when their brains start exhibiting signs of stress. Getting back to active recovery restarts the DVD.
Training the brain to switch off the adrenaline systems and other mechanisms is the aim of the “brain room.”
Neurocore Brain Performance Centers has six locations, four in Michigan and two in Florida. Treatments at these facilities provide science-based approaches and advanced imaging technology to address ailments from depression to ADHD. Memory Boot Camp is another treatment choice at Neurocore Brain Performance Centers. The program is set up to address memory and the “aging brain.”